Why do you need a logo design
Your logo design is the visual identity of your company. We live in a visual-based society. The logo is complete visual power. If it is not relevant, unique or done for name sake, your brand will not be able to show your presence in the society and building trust would be a greater issue. This would affect your sales, no matter how good your product or services are.
Apple Inc. has grown into a brand that people trust on. Even with the same specification and look, without a logo on it, the assurance people buying the product is very less.
How do you choose your logo design?
A good logo represents the brand. It conveys the brand message to their audience/ customers.
The logo design on the left is inspired from Coca-cola logo. Just because Coca-cola logo has become a well-known identity, doesn’t mean that it can be used in any other product and would get the same response. The logo on the right is designed exclusively for the company, through various process that allowed the designer to understand the brand statement, customers’ expectations and so on.
Thus, Logo is not an art, it is the by-product of the combination of
- • The value that the brand wants to convey to the audience
- • The market study
- • Competitors’ design strategy and how the design differs from the competitors to make it unique in the field.
Our design team consists of experts who has mastered the technique of logo design. We strive to achieve the utmost solution for the design problem through a well-crafted design process.